Why we don't want our websites to be like an art museum (3:07)
Tip 1: Personalize it (8:31)
Tip 2: An effective landing page (10:32)
Tip 3: Ask questions (13:18)
Tip 4: Create a lead magnet (15:14)
Tip 5: Use automation (19:14)
Bonus Tip: Don't allow your website to be static! (23:00)